Marketing platforms are advancing rapidly. Here, find information on how best to use these tools to gather data and extract actionable insights.
Deloitte Consulting Chief Data Scientist James Guszcza debunks persistent misconceptions about analytics and suggests simple ways to encourage trust in predictive model.
Data and analytics are transforming the way marketing organizations run today, offering CMOs unprecedented insights into customers.
Given the range of choices, learn how to find the right level of personalized marketing for your business.
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